RTA'S "Enough" Tee

Represent The Alternative, L.l.c.

RTA Logo

The Diamond in our brand represents the four corner fight minority communities face daily: health, wealth, education and housing. The Double R in the logo represents the double vision we all face in life when given two paths; never knowing which one is "right" or if there is even a such thing.

Represent Flag Promo Tee

Represent The Alternative provides new opportunities and solutions to rebranding the infrastructure of health, wealth, wellness, and the housing in minority communities of New York City. 

YOU ARE ENOUGH, YOU ARE WORTH, RTA IS BIGGER THAN US!!!!!

Represent the Alternative is bigger than US. It was started to create a voice for all those coming from similar circumstances but choosing the better / higher road than what is expected of any of us. Especially as black males coming from "the hood!" Being a survivor of gun violence myself the overall goal is to provide health, wealth, education and housing options / knowledge to all individuals we encounter. 

Featured collection

  • Represent Unisex Hoodie
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  • Represent Promo Unisex Fleece Hoodie
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  • ENOUGH Unisex Fleece Hoodie
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  • #FREEDOM Unisex Fleece Hoodie
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  • #ENOUGH Unisex Hoodie
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  • #FREEDOM Unisex Hoodie
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